• FROM ESTATE TO GREAT – Home Staging with Cheryl Eisen cheryl2

      It is a given that staged homes look better in pictures, bring in more buyers, sell on average 73% faster and for about 17% more than un-staged homes (Source: RESA). The reality is that an un-staged “fixer-upper” can take twice as long to sell as a typical un-staged home. Even with a bargain-basement price tag, … more

    • Sales in the City – How to Prepare Your Home for the Change in Season Kelly Kreth

      Brrr! As winter’s chill slowly comes upon us, just as we collectively unearth our favorite sweaters and sip pumpkin-flavored beverages, we should also cozy up our apartments. Here are some tips we’ve garnered from design, staging and sales experts on how to warm up your home without sacrificing the chic! Anjie Cho, Architect and Interior Designer, … more

    • A Luxury Stager’s Guide to Manhattan cheryl2

      By Cheryl Eisen In the Manhattan luxury real estate market, there are four distinct lifestyles to sell: the Upper East Side, Upper West Side, Tribeca/SoHo, and FiDi/Wall St. Brokers know this, and stagers stage for it. Luxury real estate agents sell a lifestyle, and they want to sell it quickly. Stage with great attention to … more

    • LIT FROM WITHIN 001-Metro2 (85)

      By Bonnie Downing Inspired by the glittering new Baccarat Hotel & Residences, and a city set aglow by the annual phenomenon of light known as “Manhattanhenge,” we take a look at all that glimmers.   Fifty stories of prismatic glass now shimmer across the street from MOMA. The facade of the Baccarat Hotel & Residences, designed … more

    • Balanced By Design: Karim Rashid’s Democratic Vision Karim_Black-White-300x200

      By Allison Geller World-renowned industrial designer Karim Rashid grew up making art at the same time as he was hearing his father’s admonition: “never be an artist.” Rashim’s father, a painter who was deeply acquainted with the struggles of the artistic life, moved the family from Cairo to Rome, Paris, and London before settling in … more

    • Christina Dos Santos santos kids room

      Whether for a resale photo shoot, or for an agent giving a tour, your home has to be prepped if it’s going to be seen by the public. Here are a few suggestions to follow as you get ready for a showing: Start by considering what to get rid of. Anything too personal can distract … more

    • Written in Stone 001-Metro2 (84)

      In an age where we find ourselves surrounded at all times by a complex web of glass, steel and plastic, stone retains its elementary and essential status as the material of permanence and timelessness. There is no experience quite the same as placing one’s hand against the coolness of marble or seeing a supple flow … more

    • Converging Spaces: Altruism, Art, and Real Estate a2

        By Amber SNIDER Visual art is rarely synonymous with real estate, but the two seemingly disparate worlds can share a symbiotic relationship even though the connections are not always obvious. To compete and succeed in the luxury real estate market is an art form in and of itself. Different forms of art are employed … more

    • How to Upstage a Home cheryl2

      By Cheryl Eisen  CHERYL EISEN of Interior Marketing Group shares her thoughts on a variety of design elements that help define the future residences of Manhattan’s elite buyers. They can work just as well in a Chelsea studio or a quaint pied-a-terre in the Village. Eisen’s picks for her team’s stagings, as well as their … more

    • Donna Dazzo- Designed to A P P E A L dd2

      In 2007, Donna Dazzo decided to combine her talent for interior decorating and love of interior, architectural and industrial design with over 20 years of experience in project management and marketing, and formed Designed to Appeal, LLC, a home staging and interior redesign company serving New York City and the Hamptons.         … more

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